There are many aspects of running a microbusiness that can cause failure, but there are also things that you can do to avoid these mistakes. 

In this article we talk about some of the most common mistakes that lead to failure in entrepreneurial ventures and what steps you can take to avoid them!

6 Reasons Microbusinesses Fail

Mistake 1: Not having a quality product or service. 

Your product must be reliable, valued by the customer and must provide value for money. If it doesn’t meet these criteria then your business will not succeed in the long term.

Mistake 2: Not having enough knowledge about your industry or market place.

Having insufficient knowledge about your industry or market place is another common mistake made by many microbusinesses. 

They don’t have enough information about the industry they are entering into so they end up making mistakes which could cost them millions of dollars in lost revenue and time spent on fixing these issues.

Mistake 3: Not knowing how to set up your business

It’s important to start thinking about how you want your business to be structured as soon as you can. Take the time to think about what kind of services you’re going to offer, who your target market will be and what you’d like them to get out of their experience with you. 

For example, if you’re planning on renting out an apartment, then you could use this article as a guide for determining how much to charge. You’ll need a solid strategy in place before moving forward with your plans.

Mistake 4: Not having a good plan for growth

If your business is not growing, it might be because there are no prospects or customers available for it.To avoid this problem in the future, it’s important that you have a plan for growth already in place when starting off. 

This means knowing exactly what kind of marketing strategy you need to implement and when — not just one day but over several months or even years. It also means being able to predict how much money your operation will make each month based on its current performance level.

Mistake 5: Not having enough capital for growth.

The idea is to take care of the essentials first, like payroll and rent, so you can focus on setting up your new business without worrying about day-to-day expenses. 

But if you don’t have enough funds to launch your business properly or grow it into something bigger, then what’s the point? You’ll never reach your goals and dreams because you’ll be stuck in the same rut of working hard every day but getting nowhere fast!


Being under-prepared when it comes to marketing and promotion may also lead to failure. Don’t just focus on developing your product/service. Spend quality time on marketing your company online to attract more customers.


Watch out for these small business mistakes bringing down new entrepreneurial ventures.

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